The NHL, with projected revenues of $2.53 billion (as per Street and Smith’s Sports Business Journal) for the 2007-08 season, is looking for people who will work for free as volunteers during the All-Star game festivities.

Why not! There's a sucker born every minute, right?

The league generates $2.53 billion for the season, hundreds of “employees” make millions per year, owners sit on their sound investments and the league doesn’t have the decency to pay people $10/hour to work during the All-Star game festivities!

Why would they, though, given that people apparently line up to work for hours for free (or a cap and a shirt) for them? Ever seen people react to t-shirts thrown in the crowd during a sports event? Obviously, a free t-shirt goes a long way.

Rubbing elbows with the rich and famous? Maybe. There’s nothing like being the dork working for free, wearing a NHL shirt, driving Sidney Crosby from the Airport to a restaurant you can’t afford. Or showing Ovechkin’s dad where the bathrooms are at some All-Star game party. Or having a glimpse at Vincent Lecavalier walking the red carpet, far away, while you keep the autograph seekers away.

Long Live the NHL!